Imagine you’re the only person on earth. How much would you care about the brand of shirt, coat, shoes, or even the watch you’re wearing? Imagine, however, another scenario where you’re strolling along a crowded city street. Would the brands you’re wearing matter to you now? You bet they would! The obvious question is: why? Among other things, brands project the image we want to present. The more engaging this image, the more powerfully it reflects our values - and the more these values resonate with others, the more successful the brand.

By drawing on some of the world’s most sophisticated research projects, brand strategist Martin Lindstrom transforms branding from an art form into a cutting-edge science. Every year Lindstrom and his global team leverage the latest innovations in neuroscience and sensory branding, investing millions of dollars in researching why we buy, and devising new brand building strategies based on the results. Today, they work alongside many of the world’s Fortune 100 brands including Nestle, Pepsi, Nokia, Microsoft, Disney, P&G, GSK, McDonald's, Sony and others. In addition to LINDSTROM Company, which offers a high-level branding consultantcy service to the world's top brands, the group also operates companies across the world focusing on NeuroMarketing (BUYOLOGY INC) and Sensory Branding (BRAND Sense Agency).

Branding excellence is our aim.

When you book Martin Lindstrom for a branding workshop or branding speaker presentation, you can expect a provocative and exciting session that is always unique. This international brand workshops leader and advertising speaker, will shake up the audience, fill participants with ideas - and charge them with inspiration.

Buyology - Truth and Lies About Why We Buy by Martin Lindstrom. Are you ready for the revolution? Three years of research, one spellbinding book. A Random House Doubleday New York Publication. (Where to buy)

Branding Guru - Martin Lindstrom in the Press

“Lindstrom is one of the world’s primary branding experts of all time”
Richard & Judy Show, Channel 4

“One of the worlds primary kids branding experts.”
Washington Post

“Infomercials are designed to spur immediate purchasing by increasing dopamine levels in consumers’ brains — giving them a small, pleasurable thrill — as they watch clever solutions to problems they didn’t even know they had, according to Martin Lindstrom, an advertising expert cited in the Consumer Reports article. As a result, to avoid the impulse buys, consumers should “wait 10 minutes before buying anything from an infomercial”
New York Times

"Martin Lindstrom has a talent for big ideas. In BRAND sense, he brings new ideas to life using real examples from leading companies around the world. BRAND sense introduces new dimensions to the art and science of brand management."
Alex Hungate, Chief Marketing Officer, Reuters Group

“Martin Lindstrom, a marketing expert and advertising consultant to some of the largest companies in the world, takes NeuroMarketing research to a new level. He conducted the largest study of consumers and how they really react/respond to products and their marketing. The results go far beyond and actually contradict some of the current market research and thinking.”
Kes Sampanthar - Inventor of ThinkCube