Neuroscience meets Marketing

...this is your Buyology.

Buyology is the biggest branding revolution in 50 years. The world's largest NeuroMarketing experiment scanning 2,000 consumers across 5 countries. The findings from the $7 million study is likely to solve the problem of decreasing returns on ever-increasing advertising expenditure. It will turn every concept you've learned about branding and advertising inside out and upside down.

A poll of 12,437 people in 56 countries, conducted by research institute, Millward Brown, showed that an astounding 76% of brand consultant Lindstrom's audience members rate his on-stage performance as excellent. 21% rate it as very good. And 3% hail it as good.

Buyology is fiery, provocative and even shocking. Anyone who wants a competitive edge can't afford to miss this mindboggling presentation which both exists as a keynote, a half day or a full day Buyology Symposium.

Buyology breaks new ground. Marketing expert Lindstrom discusses the future of product placement, sponsorships, viral marketing, subliminal advertising, religious branding and Sensory Branding – topics explored via his Buyology study.

Lindstrom's NeuroMarketing expertise and insights into Branding 2.0 is incomparable. His mind-blowing presentation offers any executive with plans for how to prepare advertising strategies which takes into account how communicate in a world where an average consumer is exposed for more than 2 million TV commercials throughout life – or 3,000 brands per day!

    Buyology will help you to:

  • Understand what the world of science discovered when suddenly drawing parallels between religion and brands.
  • Understand what the next generation of product placement and sponsorship will look like – according to the world of science.
  • Learn about the do's and don'ts of building future proof brands
  • Explore the new tools enabling to create brands which stands out in a over communicated world.
  • Develop highly cost efficient advertising strategy which based on scientific insights creates lifelong brand relationships
  • Adapt hands-on brand-building tools, which will equip you to deal with some of the major challenges the marketing and advertising community is facing right now.

Learn more…

Lindstrom's speech is designed to empower top executives, marketing, sales and business people of all kinds with a revolutionary insight into our brain and mind. A hugely entertaining keynote speaker who inspires and excites his audience, branding guru Lindstrom's presentations are like no others'.